B2The7 News & Blog
Marketing Insights & Trends
Discover the latest insights, strategies, and trends with the B2The7 News & Blog—your resource for actionable digital marketing tips, SEO strategies, and AI-driven marketing insights. We cover everything from social media marketing and content optimization to brand growth tactics that help businesses increase visibility, engagement, and conversions. Each article is crafted to provide practical, data-driven takeaways you can implement right away. Whether you’re looking to improve your search rankings, strengthen your digital presence, or stay ahead of emerging marketing trends, our blog gives you the tools and knowledge to grow smarter and faster.
AI in Branding and Marketing in 2026: Key Applications, Strategic Shifts, and What Brands Must Do
From brand voice to real-time personalization, AI is reshaping marketing in 2026. This guide breaks down applications, strategic shifts, and what's next.
The Marketing Pulse of 2026 – What’s Next for Brands That Want to Stay Ahead
Explore the five biggest marketing shifts for 2026—AI search, video commerce, community loyalty, and more. Perfect for CMOs and digital strategists.
Omni-Channel vs. Multi-Channel Marketing: What Marketers Need to Know in 2026
Learn the difference between omni-channel and multi-channel marketing, when to use each, and how top brands are using connected experiences to boost ROI.
What’s Trending in Marketing – Week of Dec 22, 2025
From TikTok Shop’s holiday dominance to AI becoming a core marketing engine, explore this week’s top 5 marketing trends and what they mean for your 2026 strategy.
Marketing Trends to Watch: Week of December 15, 2025
This week’s top marketing insights include the rise of storytelling roles, AI ad regulations, TikTok Shop sales momentum, and viral Gen Z content trends.
First‑Party Data Explained: What It Is, How Brands Capture It, and Real Examples of Use
Understand first-party data's value in 2026. This guide breaks down what it is, how to collect it, and how top brands use it to personalize and grow.
What’s Hot in Marketing Right Now: The Week of December 8, 2025
Explore this week's top 5 trending marketing insights, including AI-powered discovery, influencer ad growth, and data-backed holiday campaign strategies.
What DTC Brands Are Aiming For: Owning the Digital Customer Journey
DTC brands are redefining customer relationships by taking full control of the buyer journey—from discovery to delivery. Learn the winning strategies.
From Clicks to Conversations: Why Immersive & Personalized Experiences Are the Future of Digital Marketing
From virtual try-ons to voice-activated search, learn how immersive and personalized marketing is reshaping digital strategy in 2025 and beyond.
December Marketing Trends (Week of 12/1/25): What’s Moving the Needle Right Now
This week’s top marketing trends cover social shopping, AI-powered content, holiday campaign shifts, and value-driven messaging to close out 2025 strong.
The Marketer's Guide to Generative Engine Optimization (GEO): How to Stay Visible in the Age of AI Search
Generative Engine Optimization (GEO) is transforming how brands show up in AI-driven search. Discover how GEO works with SEO, why it matters now, and how to adapt your content to be featured in answer engines like ChatGPT and Google SGE.
Marketing Pulse: Week of Nov 24, 2025
This week’s top marketing trends highlight major shifts in AI search, short-form social content, interactive formats, and authentic creator partnerships. Stay ahead.
Want More Visibility? Here's What Most Small Businesses Are Overlooking
Struggling to get your small business noticed? This blog explores why visibility matters and what most brands are missing — plus, a free guide to help you stand out.
This Week in Marketing: The 5 Trends Reshaping Content, Search, and Strategy (Week of Nov 17, 2025)
Get the latest insights from Nov 17, 2025: AI dominance in ads, the rise of UGC, short-form video fatigue, creator shifts, and search engine disruption.
Website Content Strategy That Converts: From Copywriting to SEO
Discover how to create high-converting website content using smart SEO content writing and strategic planning. Includes data, examples, and expert FAQs.
Trending Marketing, Digital & Social Topics for the Week of November 10, 2025
This week’s marketing trends spotlight AI ad dominance, human-first creativity, agentic automation, real-world brand activations, and purpose-driven campaigns.
Short‑Form Video & Visual Storytelling: Winning Tactics
Short-form videos dominate digital engagement in 2025. Learn how to build a visual storytelling strategy that scales across platforms and drives conversions.
Trending Marketing, Digital & Social Topics for the Week of November 3, 2025
Explore this week’s biggest shifts in marketing, content, and digital strategy — AI innovation, social-first storytelling, video growth, and Gen Z engagement.
The Real ROI of Quality Blog & Website Content (and How to Earn Visibility in Search & AI Overviews)
Quality blog content still drives demand, rankings, and trust. This guide shows how to structure posts that earn visibility in classic search and AI Overviews, with practical examples, a pre-publish checklist, and B2The7’s approach to strategy, production, and refreshes.
Trending Marketing, Digital & Social Topics for the Week of October 27, 2025
AI innovation meets authenticity in this week’s biggest marketing shifts — GEO, social-first storytelling, and next-gen retail media.