B2The7 News & Blog
Marketing Insights & Trends
Discover the latest insights, strategies, and trends with the B2The7 News & Blog—your resource for actionable digital marketing tips, SEO strategies, and AI-driven marketing insights. We cover everything from social media marketing and content optimization to brand growth tactics that help businesses increase visibility, engagement, and conversions. Each article is crafted to provide practical, data-driven takeaways you can implement right away. Whether you’re looking to improve your search rankings, strengthen your digital presence, or stay ahead of emerging marketing trends, our blog gives you the tools and knowledge to grow smarter and faster.
Creating Content That Converts in the Age of AI Search
Discover how to create content that converts in a world shaped by AI search, Google AI Overviews, and zero click results, without chasing traffic alone.
Trending Marketing, Digital and Social Topics for the Week of February 9
A breakdown of the most important marketing, digital, and social media trends for the week of February 9, including AI driven ads, retail media, TikTok discovery, and influencer marketing shifts.
Kentucky Derby Season in Louisville: Why It Is More Than Just a Race
Kentucky Derby season is more than a race. Learn how Louisville celebrates two full weeks of events, traditions, Oaks Day, and Derby culture from a local perspective.
Why SEO Is Still Alive and Evolving in the Age of AI: Search EVERYWHERE Optimization Explained
SEO isn’t dead—it’s evolving. Learn how to optimize your content for AI Overviews, answer engines, and generative search while keeping core SEO principles intact.
Top Marketing, Digital & Social Media Trends for the Week of February 2, 2026
A breakdown of the most important marketing, digital, and social media trends for the week of February 2, 2026, with insights, takeaways, and FAQs for modern marketers.
Organic Social Isn't Working Like It Used To. Here's What's Actually Going On
Organic social reach is down, algorithms keep changing, and brands are feeling the pressure. Here’s what’s really happening and how to adapt.
Lifecycle & Retention Marketing: Build Smarter Growth in 2026 and Beyond
Discover how leading brands are scaling with lifecycle and retention marketing. Get practical tactics, automation tips, and key metrics to drive loyalty and growth.
Top Marketing, Digital and Social Media Trends for the Week of January 26, 2026
A breakdown of the biggest marketing, digital, and social media trends shaping 2026, from YouTube’s shift into TV ads to social commerce, TikTok storytelling, and AI advertising.
Thunder Over Louisville: The Ultimate Local’s Guide to Louisville’s Biggest Boom
Discover everything you need to know about Thunder Over Louisville 2026—from best places to watch and where to stay to local experiences and Bourbon tours.
Top Marketing & Digital Trends: Week of January 19
Discover the biggest marketing, digital, and social trends shaping early 2026—from TikTok insights and nostalgia-driven content to AI search and offline-first behavior.
Content Is Your Growth Engine: Why Strategic Content Fuels SEO, Generative Search, and Organic Reach
Learn how creating intentional, well-structured content supports both traditional SEO and generative search—fueling organic growth for your brand.
Top Marketing & Digital Trends You Need to Know This Week (January 12, 2026)
A breakdown of the most important marketing, digital, and social trends for the week of January 12, 2026 — with insights on AI, social platforms, email strategy, and live events shaping Q1.
The Ultimate Guide to the Bourbon Tour in Louisville and Kentucky
Plan your perfect bourbon getaway with this complete guide to Louisville and the Kentucky Bourbon Trail — includes maps, distillery picks, travel tips, and FAQs.
Top 5 Marketing & Digital Trends You Need to Know This Week (January 5, 2026)
This week’s hottest marketing trends (Jan 5, 2026) include Unilever’s TikTok strategy, AI-driven GEO, video commerce, and new social platform tactics.
AI in Branding and Marketing in 2026: Key Applications, Strategic Shifts, and What Brands Must Do
From brand voice to real-time personalization, AI is reshaping marketing in 2026. This guide breaks down applications, strategic shifts, and what's next.
The Marketing Pulse of 2026 – What’s Next for Brands That Want to Stay Ahead
Explore the five biggest marketing shifts for 2026—AI search, video commerce, community loyalty, and more. Perfect for CMOs and digital strategists.
Omni-Channel vs. Multi-Channel Marketing: What Marketers Need to Know in 2026
Learn the difference between omni-channel and multi-channel marketing, when to use each, and how top brands are using connected experiences to boost ROI.
What’s Trending in Marketing – Week of Dec 22, 2025
From TikTok Shop’s holiday dominance to AI becoming a core marketing engine, explore this week’s top 5 marketing trends and what they mean for your 2026 strategy.
Marketing Trends to Watch: Week of December 15, 2025
This week’s top marketing insights include the rise of storytelling roles, AI ad regulations, TikTok Shop sales momentum, and viral Gen Z content trends.
First‑Party Data Explained: What It Is, How Brands Capture It, and Real Examples of Use
Understand first-party data's value in 2026. This guide breaks down what it is, how to collect it, and how top brands use it to personalize and grow.