B2The7 News & Blog
Marketing Insights & Trends
Discover the latest insights, strategies, and trends with the B2The7 News & Blog—your resource for actionable digital marketing tips, SEO strategies, and AI-driven marketing insights. We cover everything from social media marketing and content optimization to brand growth tactics that help businesses increase visibility, engagement, and conversions. Each article is crafted to provide practical, data-driven takeaways you can implement right away. Whether you’re looking to improve your search rankings, strengthen your digital presence, or stay ahead of emerging marketing trends, our blog gives you the tools and knowledge to grow smarter and faster.
How to Use Content to Boost Awareness and Show Up in Google + AI Search (Week of July 21–25)
Is your content working hard enough to get found?
If you’re publishing blog posts but not seeing steady traffic growth, you may be missing critical SEO opportunities. At B2The7, we help brands create smarter content systems that rank in Google, increase visibility, and drive more qualified clicks.
This blog outlines a 5-day content strategy to help your brand.
How to Use AI to Supercharge Your Marketing: Weekly Insights from B2The7 (July 14–18)
Welcome to the first installment of our Weekly AI + Marketing Rundown from B2The7 — a curated series designed to help you work smarter, not harder.
Each week, we break down key insights in digital marketing and show you how to use AI to make your content sharper, faster, and more impactful - an item for each day of the week.
My Take on Super Stays at the Swepson Guesthouse
Tucked on the edge of Louisville's historic Germantown, the Swepson Guesthouse—a transformation led by Andrew Llewellyn and his team at Super Stays—rises as a top-tier option for large groups, corporate retreats, and celebratory gatherings. This boutique short-term rental spans over 10,000 sq ft, featuring 15 bedrooms, 21 beds, and 10 bathrooms, making it one of the largest standalone group stays in the city.
Why Google My Business is Essential for Your Business to Stand Out
In today’s digital world, having a strong online presence is crucial for the success of any business. One of the most effective ways to boost your visibility and attract potential customers is by creating a Google My Business profile.
Embracing AI, Voice Search, and Personalization
In the ever-changing world of digital marketing, it is crucial to maintain a competitive edge. With the arrival 2025, let’s delve into the upcoming trends poised to redefine the industry landscape.
Top 10 Digital Marketing Trends for 2025
I have been in the digital landscape for the past 25+ years, and it continues to change each year (sometimes each month), driven by technological advancements, evolving consumer behavior, and increased competition. Staying ahead of the trends is necessary for businesses to thrive in today’s fast-paced, ever-evolving market.